How to influence the Gen Z shopper (webinar March 2023)

Watch the webinar and download the presentation. We examine this emerging shopper group, highlighting the key differences and opportunities that we see in our data and offering our expert advice on what we think you should be doing about it.

Shopper behaviour
How do Gen Z shoppers behave differently in store?

Products
What do they want?

Actions
How to deliver for them in different categories?